Beach Cities reinvents the workplace, blending the laid-back spirit of the west coast with the energy of modern industry. It’s not as simple as an office: it’s a setting that encourages fresh thinking, new connections, and a reimagined way to work.
Collaborating with Boston Properties, we shaped a visual and verbal identity that captures its essence. From the expansive open campus to a brand narrative rooted in creativity and progress, every element was crafted to define a workplace built for the future.